Users will soon have a updated setting that allows them to cut down on the quantity of AI-made videos appearing in their timelines. This initiative comes as the platform announced that it presently contains in excess of 1 billion AI-generated clips.
Testing and Rollout
This change is in a pilot phase over the next few weeks before a full-scale rollout. This shift comes amid a surge in AI content, spurred by new AI video creators.
AI Content on Other Platforms
Studies have shown that nearly one in 10 of the fastest-growing channels on another major platform exclusively feature clips produced artificially. A significant portion of this material is deemed “AI slop”, a label for inferior, bulk-generated content that is frequently illogical or surreal.
“We know from our community that many people like content produced via AI tools, from AI artwork to science explainers, and we intend to offer the community the option to see more or less of that, depending on their own preferences,” said a platform representative.
AI on the Platform
The platform announced that there are now 1.3bn videos on its service tagged as made with AI. Overall, in excess of 100 mn videos are submitted to the service every day, making clips made by AI a limited portion of its total content library.
How to Adjust Settings
Users will be in a position to reduce or increase the volume of AI-generated videos they view by opening the topic control option in the platform and choosing the AI content topic. Additional categories that currently be controlled under the tool encompass news, style, beauty, and choreography.
Content Labeling and Policies
TikTok’s policies mandate content makers to label “realistic” artificially created content, and it prohibits harmful fake videos of celebrities or emergencies. Any realistic AI video that is without a tag can be taken down under its community policies.
Furthermore, the platform will henceforth attach an AI-generated label to content made using its built-in AI features, or identified by an industry-wide initiative for spotting content made by AI. This action is designed to stop users from seeking to bypass the tagging system.
Educational Initiatives
The company is also introducing a $2m awareness program for specialists and groups to produce educational content about using AI responsibly. This program will assist educational bodies dedicated to teaching computer science.
Moderation Strategy
The platform has justified its moderation strategy, following controversy over plans to cut jobs for a large number of content moderators in Britain. It is expected to reduce a significant number of roles in its user protection division in the UK capital, with worker representatives and digital protection specialists voicing alarm that humans are being replaced by automated systems.
A company official clarified that people-led review would continue to be important, but artificial intelligence can shield workers by filtering out the most graphic content ahead of it has to be seen by staff. TikTok reported a significant reduction in explicit and harmful content seen by safety staff over the previous year due to reliance on its AI tools.
It is vital to integrate humans and technology to ensure user safety,” the executive stated. “We’ll have staff as involved in the system, but we additionally believe it’s very important to minimize viewing of unsafe media as rapidly, which is the area in which a significant AI assistance is making a difference work at speed.”
